This notice explains how personal data is processed when you use Brantial Atlas (“Atlas”) and sets out terms specific to Atlas. Brantial’s general Privacy Policy and Terms of Service also apply to Atlas; this page adds what is particular to it. Depending on where you are, the UK GDPR, the EU GDPR or Turkey’s KVKK (Law No. 6698) may apply.
1. Controller
WEBTURES LTD. (Company number 11948574)
494a Fulham Road, London, England, SW6 5NH
Email: hello@brantial.ai
2. Personal Data We Process
- Account data: the e-mail address you sign in with, your language, plan, credit balance and credit history.
- Session data: a sign-in cookie (
atlas_session) in the browser you use. It only keeps you signed in; it is not used for advertising or tracking. - Report data: the domain, market and language you analyse, competitors you name, your choices, and the links of reports saved to your account.
- Payment data: payments are taken by Stripe. Your card details never reach Atlas; we keep only the Stripe customer and subscription identifiers, plan status and billing period.
- Security data: your IP address is used briefly for rate limits against abuse. Logs keep a salted hash that changes daily, not the address.
- Public web data: Atlas reads public pages that mention competitors and those publications’ contact pages, which may include contact details publishers have made public (such as an editor’s e-mail address).
3. Purposes and Legal Bases
| Purpose | Legal basis |
|---|---|
| Creating your account, signing you in, listing your reports | Performance of a contract |
| Managing credits and plans, processing payments | Performance of a contract; legal (tax and accounting) obligations |
| Keeping the service secure, preventing abuse and spam | Legitimate interests |
| Reviewing public publications and contact pages for competitor analysis and outreach routes | Legitimate interests; data made public by the person concerned |
| Service messages (sign-in links, payment status) | Performance of a contract |
We do not use your data for anything other than providing Atlas, and we do not send marketing messages without your consent.
4. Recipients and Transfers
Data is shared with the following providers only as far as each service requires. Some are outside the UK, EEA or Turkey; transfers rely on the safeguards the applicable law requires.
- Cloudflare: hosting, database and security infrastructure.
- Stripe: payments and subscriptions.
- Resend: delivery of sign-in e-mails.
- AI and search providers (Anthropic, OpenRouter, Google, Perplexity, Serper): domains, competitor names and public page content from reports are sent for analysis. Your account e-mail is not sent to them.
Data may also be disclosed to competent authorities where the law requires it.
5. Retention
- Sign-in links: valid for 15 minutes, then deleted.
- Sessions: 30 days; deleted when you sign out or when they expire.
- Reports: a report link is valid for 30 days and extends when opened (up to 90 days). A report and its data are deleted 30 days after its link expires. Raw copies of pages read are kept for 7 days, their text for 14 days.
- Account and credit data: while your account is open; deleted at once when you delete your account.
- Payment records: kept by Stripe for the periods tax and accounting law require.
6. Your Rights and Deleting Your Account
You may have the right to access, correct, delete or port your data, to restrict or object to processing, and to complain to a data-protection authority (in the UK, the ICO).
- Delete your account yourself: “Delete my account” in the Atlas account menu removes your e-mail, sessions, list of reports and credit history. Cancel an active subscription first in “Manage subscription”.
- Delete a report: holding its link is enough.
- Other requests: write to hello@brantial.ai.
7. Atlas Terms of Use
- What Atlas is: a research tool that helps you find your competitors, see where they are mentioned, weigh those sources and prepare outreach drafts.
- Free allowance: each report includes one competitor analysis and one source message for free. Further actions use credits.
- Prohibited uses: you may not use Atlas for bulk scraping, spam, harassment, misleading or unlawful content, or to collect or pass on publishers’ contact details for purposes other than this service.
- Limits and enforcement: rate limits apply to prevent abuse. Accounts that breach these terms may be restricted or closed after notice.
8. Credits, Plans and Payment
- Credit prices: an extra competitor analysis costs 5 credits, searching a good list again 3, an extra message 1. New accounts start with 10 credits.
- Refunds: credits spent on an analysis that comes back empty, or on a message with no way to reach the source, are refunded automatically.
- Plans: Starter adds 150 credits a month, Growth 600. Yearly billing adds a year’s credits at once. Credit packs are one-off purchases.
- Validity: credits remain valid while your account is open and cannot be exchanged for cash.
- Cancellation: you can cancel a subscription at any time in “Manage subscription”; cancellation takes effect at the end of the current billing period. Partial periods are not refunded unless the law requires it.
- Payment: payments are taken by Stripe; card details are not stored by Atlas.
9. Atlas Outputs and Outreach Drafts
- Accuracy: competitor lists, source scores and message drafts are produced by automated analysis and AI. They may be wrong or incomplete; check them before relying on them.
- Sending is yours: Atlas never sends a message or submits a form on your behalf. Whether, what and how you send is your decision.
- Compliance: you are responsible for following the rules on commercial electronic messages where you and the recipient are, each publication’s own rules, and the duty to label sponsored content as advertising.
- No guarantee of results: no placement, ranking or appearance in AI answers is guaranteed.
10. Changes and Contact
This page may change as Atlas changes. The current version is published here; changes that materially affect your rights will also be notified. Questions: hello@brantial.ai.